Electronics for POS

POS advertising is a promotional tool widely used in commercial spaces. Its role is to enhance the value of products, attract the customer’s attention, involve them and trigger a purchase. However, classic static displays almost blend into the background and go unnoticed. That’s why you need to invest in electronic or moving POS!

Displays, posters, exhibition stands and signs are all considered to be marketing displays. Electronic POS is when the advertising medium is dynamic, animated by electronic components, light sources, sound modules, motors for POS, etc. Dynamics for Display is a reference in this field. For more than 40 years, we have been supplying electronic parts for POP displays to manufacturers and point-of-sale marketing experts.

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The advantages of choosing electronic POS

Today’s consumers are drowning in advertising. If you want to be noticed, you need a POS that stands out and convinces prospects to buy. Dynamic media meet these criteria. They don’t go unnoticed and they offer a multi-sensory experience to your customers (sight, sound, smell, touch). Moreover, electronic POS offer you the possibility to take care of your communication. The messages and content displayed can be adapted to your targets.

With motorised POS displays that rotate, move back and forth or yo-yo, for example, you have an attractive medium for your products. You can attract the attention of passers-by. By using illuminated or LED displays, you ensure the visibility of your point of sale or your products. Digital and interactive screens will rather appeal to the eyes to send clear, readable and convincing messages to your customers. You also have audio displays to attract customers without necessarily appealing to the eye. And finally, there are olfactory displays that rely on stimulation and olfactory memory to create emotion and provoke a purchase.

The main POS materials

So what are the most common types of POP? The following is a non-exhaustive list of the main types of POS materials found in commercial establishments:

Drive system/Motors

Our motors for POS displays are designed to be coupled with mobile displays (rotating, linear, yo-yo, oscillating, suspended, etc.). Find the right system among the models offered or ask our specialists for advice on how to set your POS in motion.

Light systems

Our LED solutions have many applications in point-of-sale marketing. You can integrate them into POS (signs, columns, panels, displays, etc.) and into displays, windows, lightboxes, mirrors, etc. You can obtain POP displays that glow permanently or that flash to attract attention.

Audio system

Our audio systems, including ultra-compact models, can be used for various types of POS advertising, musical greeting cards or voice messages. At the same time, they guarantee high sound quality